The Story Behind the Switch
For years, we carried Fresh Chile Co. salsas because they shared our passion for authentic Hatch chile flavor. But we always wanted to go further — to bring production in-house from start to finish and ensure the consistent quality you've come to expect from our family.
Now we can. Our Hatch Chile Salsa is made right in our facility using ingredients sourced from the Hatch Valley — the same volcanic soil and desert sun that's made Hatch chile legendary for over a century.
Every jar goes straight from our production line to your table. No middleman, no compromise. Just real New Mexican flavor from a family that's been doing this for generations.
