This is the second one if these I've had; heavy weight, and lasts forever. The logo is a conversation starter!Carolyn D · Verified
👕 For people who know 'Red or Green?'🏠 5th-gen Hatch Valley brand📦 Ships from NM★ 4.7 · 31,800+ verified reviews
Wear it loud. Our Hatch chile apparel is for the chile-heads, the New Mexico transplants who miss home, and anyone who wants to declare allegiance to the original chile capital.
Designs are produced in collaboration with New Mexico artists. Sizes run S–3XL on most styles. Most items ship within 2 business days.
Quick answer: Hatch Chile Store sells Hatch chile T-shirts, hoodies, hats, and apparel designed in collaboration with New Mexico artists. Sizes range from small to 3XL, with soft cotton blends and ships from Hatch, New Mexico.
Why buy from us:
- Direct from our family farm. Preston, our family, and our crew grow, roast, and pack everything you order — from a working chile farm in Hatch, New Mexico, not a re-seller's warehouse.
- 5+ generations in the Hatch Valley. Founded by Preston Mitchell, a direct descendant of Joseph Franzoy — the first commercial chile farmer in Hatch.
- Certified Hatch Valley grown. Member of the Hatch Chile Association, which administers the certification mark that defends "Hatch chile" against generic poblano substitution.
- 30,000+ verified-buyer reviews, averaging 4.7/5 stars across our catalog.
- Frozen ships on dry ice. Nationwide. We ship Mon–Wed only so nothing sits in a weekend warehouse.
- Free shipping over $99 · 30-day satisfaction guarantee.
Frequently Asked Questions
Where are the shirts printed?
Most shirts are printed in the southwestern U.S. on apparel sourced from major U.S. and ethical producers.
What size should I order if I am between sizes?
Standard cotton tees: order your true size. Heavyweight tees: size up. Hoodies: true to size. Each product page has a size chart.
Do you offer returns or exchanges on apparel?
Yes. Unworn, unwashed apparel can be returned or exchanged within 30 days. Email support@hatch-green-chile.com to start.
Are the designs licensed or original?
All designs are original to Hatch Chile Store, produced in collaboration with New Mexico artists.
How fast does apparel ship?
Most apparel ships within 2 business days via standard ground. Free shipping over $99.
Why 500,000+ Customers Keep Coming Back
My wife loved it! Good quality, soft, and fits perfectly. Very happy.James N · Verified
The sweatshirt is really nice. Great fit and very comfortable. Fred. OrdovaFred C · Verified
Great looking Tee and a great fit.Fred C · Verified
Hi, I’m Jesus Cabrera, I’m very satisfied with my purchase, I like my hat, and it was fast delivery, thanks Hatch Chile.Jesus c · Verified
We know you're wondering.
It depends on how you want to use it. Frozen roasted Hatch green chile is our #1 seller for a reason — it's already flame-roasted, peeled, and vacuum-sealed, so you thaw and cook. It tastes identical to standing next to a roasting drum in the Hatch Valley, and it's available year-round. Fresh Hatch green chile is for the hands-on experience — we ship it unroasted within 24 hours of harvest so you can roast it yourself at home. It's only available during harvest season (July–October). Jarred chopped Hatch green chile is shelf-stable and ready to use straight from the jar — ideal for quick meals, dips, and recipes when you don't want to deal with thawing. Most customers keep frozen in the freezer for serious cooking and jarred in the pantry for everyday convenience.
A good rule of thumb: if you cook with green chile a few times a week, a 5-lb box of frozen roasted chile lasts most households about a month. Heavy users (green chile stew, enchiladas, smothered burritos on regular rotation) go through 10 lbs a month. If you're ordering fresh chile to roast yourself, remember you'll lose about 30–40% of the weight during roasting and peeling — so 10 lbs of fresh yields roughly 6–7 lbs of usable roasted chile. Our frozen chile comes in resealable 1-lb vacuum-sealed bags so you can thaw only what you need and keep the rest frozen for up to 12 months.
No — and the difference is significant. Most grocery store "green chile" is Anaheim pepper, a milder variety (500–2,500 SHU) mass-produced in California or Mexico. Hatch green chile from our farm spans approximately 900 SHU (Mild — Joe Parker, NuMex 6-4) up to 12,000+ SHU (X-Hot — Lumbre), with most products in the 2,000–7,000 SHU Medium range (Big Jim, Charger). All of it is grown exclusively in the Hatch Valley of southern New Mexico, where volcanic alluvial soil, 4,000+ foot elevation, intense sunshine, and 40-degree day-to-night temperature swings produce a smoky, complex flavor profile that hasn't been replicated anywhere else. Every product we sell is Hatch Chile Association certified — your guarantee it was grown in the Hatch Valley, not Anaheim or imported chile relabeled under the Hatch name. Once you taste the real thing, canned grocery store chile becomes hard to go back to.
We offer four heat levels across our green chile products: Mild, Medium, Hot, and X-Hot. Medium is our most popular and what we recommend for first-timers — Big Jim (approximately 6,500 SHU per NMSU's CR706; our pods often run a touch milder than the cultivar mean) delivers the signature smoky-sweet Hatch flavor with a pleasant, building warmth that doesn't overwhelm the dish. Mild (Joe Parker, 1904, around 900 SHU) is great for kids, spice-sensitive palates, or recipes like rellenos and queso where you want flavor without heat. Hot (NuMex Sandia Select, ~9,500 SHU) is the classic chile-head choice — what you'd get if you answered "green" at a Santa Fe diner. X-Hot (Lumbre, 12,000+ SHU, varies year to year) is for serious heat seekers only. Not sure? Order Medium and Hot and mix them when you cook — that's what a lot of New Mexicans do.
Everything. That's not an exaggeration — in New Mexico, green chile goes on eggs, burgers, pizza, mac and cheese, mashed potatoes, grilled cheese, and even brownies. The classic starters: green chile stew, smothered breakfast burritos, green chile cheeseburgers, enchiladas, and chile con queso. The easiest weeknight move is to thaw a bag of our frozen roasted chile and stir it into whatever you're already making — scrambled eggs, soup, rice, pasta, tacos. It adds smoky depth in seconds with zero prep. We have hundreds of recipes on the site to get you started, from traditional New Mexican dishes to creative crossovers.
Frozen green chile ships Tuesdays and Wednesdays in insulated, recyclable containers packed with dry ice via UPS. We ship from facilities in both New Jersey and California, so most U.S. addresses receive their order in 1–5 business days by ground. Overnight shipping is available for warmer months or if you prefer an extra guarantee. Fresh chile (seasonal, July–October) ships same-day on Wednesdays and arrives within 24 hours via overnight shipping. Jarred products ship Monday through Friday with standard ground shipping — no special packaging needed. Full shipping details →