Hatch Chile Swag

Apparel, stickers, and small goods for the chronically homesick New Mexican. Family-farm merch, not licensed novelty stuff.

👕 Apparel, stickers, and small goods🏠 Family-farm merch📦 Ships from Hatch, NM★ 4.7 · 31,800+ verified reviews
Red & Green Long Sleeve Shirt — men's long sleeve shirt in black, front view
2 Reviews
Red & Green Long Sleeve Shirt
$29.99
Color
Size
Era Water Bottle — stainless steel water bottle, 17 oz in black, front view
Era Water Bottle
$32.99
Color
Color
Era Sticker — white kiss-cut sticker, 3x3 in
Era Sticker
$4.50
Size
Black Era Sweatshirt
Era Sweatshirt
$36.99
Color
Size
Era Hoodie Black
Era Hoodie
$43.99
Color
Size
Era Long Sleeve Shirt — men's long sleeve shirt in black, front view
Era Long Sleeve Shirt
$29.99
Color
Size
Black Tank Top
Era Tank
$27.99
Color
Size
Era Can Glass — can-shaped glass, 16 oz, front view
Era Can Glass
$20.99
Era Wine Tumbler — wine tumbler in white, front view
Era Wine Tumbler
$29.99
Era Tumbler — stainless steel tumbler in black, front view
Era Tumbler
$32.99
Color
Color
Era Mug — glossy ceramic mug, 11 oz in white, held by a model
Era Mug
$14.99
Size
Size
Red & Green Women's Tank — women's racerback tank top in vintage black, front view
Red & Green Women's Tank
$27.99
Color
Size

Love Hatch Valley Chile? Order some of our swag and help us evangelize the masses. Once you go Hatch, you never go back!

This is everything — tees, hoodies, sweatshirts, long-sleeves, tanks, trucker caps, tumblers, pint glasses, mugs, water bottles, and stickers — all in one place. Every item carries a design built around the same thing: New Mexico identity and the chile that defines it. Get Roasted is a pun and a promise. Red & Green answers the state question in two colors. Era is the newer line, cleaner and quieter. The Chile Zia puts New Mexico's most recognized symbol next to its most important crop.

Tees and sweatshirts are ringspun cotton or cotton-poly blend, screen-printed for color that stays. Sizes run from S through 3XL on most styles — check individual product pages for the full size run. Drinkware is stainless or ceramic, designed for daily use. Stickers are vinyl and built for outdoor life. Everything ships standard from New Mexico — no dry ice, no cold chain. If you're building a gift box, this is the collection to start with.

Frequently Asked Questions

What materials are the shirts and sweatshirts made of?
Most tees are 100% ringspun cotton or a soft cotton-poly blend, depending on the style. Sweatshirts and hoodies are typically an 80/20 cotton-poly fleece. Check individual product pages for the exact fabric weight and composition.
How do I know which size to order?
Each apparel listing includes a size chart with chest measurements. Our tees and sweatshirts run true to standard US sizing. If you're between sizes and prefer a relaxed fit, size up; for a fitted look, stay true to size.
How should I wash swag apparel?
Machine wash cold, inside out, with like colors. Tumble dry low or hang dry. Do not bleach. Washing inside out extends the life of screen-printed designs significantly.
Do swag items ship with my frozen chile order?
No — swag ships standard parcel, completely separate from frozen chile orders. If you order both in the same transaction, expect two separate shipments arriving on different days.
What is your return and exchange policy on apparel?
Unworn, unwashed apparel with tags attached is returnable within 30 days of delivery. We're happy to exchange for a different size if stock allows. See /pages/returns-and-refunds for the full policy or reach us at /pages/contact-us.
Can I order swag as a gift or in bulk?
Yes — swag items ship standard and make straightforward gifts. For bulk or custom orders (events, corporate, team orders), reach out through /pages/contact-us with your quantity and design preferences.